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Warmerly Closely

One-to-one · Teams and white label

Teams and white label

One row, in depth: what each tool does, the verified numbers, and who each suits.

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Closely details read from its pricing page, home page, product and legal pages and help centre on 21 October 2026.

Warmerly

Agency plan, $179 a month: client workspaces, three roles and the API. No white label.

Closely

Roles, a white label option with a client portal and branded reports, and a success manager from Essential.

The short answer

Teams and white label, in one look.

Warmerly has client workspaces that share one pool of allowances on the Agency plan, three roles and no white label. Closely lists team management, a white label option and a customer success manager at higher tiers. Last checked 22 October 2026.

Warmerly

Agency plan, $179 a month: client workspaces, three roles and the API. No white label.

CloselyClosely ahead on this row

Roles, a white label option with a client portal and branded reports, and a success manager from Essential.

The picture

Drawn side by side.

For an agency

What each side lists

WarmerlyClosely

Warmerly

Agency planClient workspacesOne shared pool of 100 mailboxesThree roles

Closely

White labelA client portalBranded reportsOwner, Admin and User

Closely's white label is listed at a fixed $1,499 a month in its FAQ, and ticked on every plan in its table. Warmerly has no white label.

White label

As each describes it

WarmerlyClosely

Not found

White label: Not found
Roles: Owner, Admin and Member
Client workspaces: On Agency, $179 a month

Listed

White label: On the pricing table, and $1,499 a month per its FAQ
Roles: Owner, Admin and User
Client workspaces: Unlimited clients under white label

Warmerly's client workspaces share one pool of allowances, with no charge per client.

How Warmerly does it

Warmerly, in detail.

Client workspaces that share one pool of allowances on the Agency plan, three roles, a workspace logo, no per-client fee, and API access. No white label found.

01

The Agency plan

Agency is $179 a month for 100 mailboxes, active campaigns with no limit on their number, API access and client workspaces. Beyond 100 mailboxes, Max is priced on a call. A 7-day Agency trial is available.

Warmerly product, checked 21 October 2026

02

Client workspaces share one pool

A new workspace made by an Agency owner becomes a client workspace with no extra card or setup. Mailboxes, active campaigns, prospects, LinkedIn accounts and WhatsApp numbers are counted across the whole family against the Agency plan, so the 100 mailboxes are shared, not 100 each.

Warmerly product, checked 21 October 2026

03

What stays separate

Each client workspace has its own mailboxes, campaigns, leads, inbox, do-not-contact list and team. There is no charge per client workspace, and billing actions are refused inside a client workspace.

Warmerly product, checked 21 October 2026

04

Three roles

A member is invited as Admin or Member, and the creator is the Owner. Owner and Admin can rename the workspace, change branding and sender details, and invite or remove people. Only the Owner can change plan, open billing, buy credits or add-ons, or delete the workspace. Roles belong to one workspace.

Warmerly product, checked 21 October 2026

05

Where Warmerly is behind

We found no white label, no custom roles or permissions, no client report, no template sharing between workspaces and no named customer success manager in the code or docs. Specialist support and a shared dashboard across all clients are not listed either.

Warmerly product, checked 21 October 2026

06

Invites last 7 days

An invite from Settings, then Workspaces, is valid for 7 days. The person must accept with the same email address the invite was sent to. Pending invites can be revoked, and re-inviting the same address replaces the earlier one.

Warmerly product, checked 21 October 2026

07

An audit log

Anyone in a workspace can open its audit log, which lists the latest 200 events: team changes, mailbox connections, plan changes, API keys and connected AI apps. It is per workspace, has no search or export on the page, and currently shows the actor as an account ID rather than a name.

Warmerly product, checked 21 October 2026

08

Owner rules

Only an owner can give someone the Owner role or change another owner. An owner cannot leave a workspace and must transfer ownership or delete it first. Removing a person also revokes any AI app connections they made to your workspace.

Warmerly product, checked 21 October 2026

09

Deleting a client workspace

Your bill does not change. The workspace locks now, is kept for 30 days and can be restored any time before then.

Warmerly product, checked 21 October 2026

10

When Agency ends

If the Agency plan is downgraded or lapses, nothing is deleted. Each client workspace simply has no plan of its own and its owner is sent to the plan picker for it.

Warmerly product, checked 21 October 2026

11

LinkedIn slots are bought in the parent

On Agency, LinkedIn accounts you pay for are shared by the workspace and its client workspaces and are bought in the parent workspace, not inside a client one.

Warmerly product, checked 21 October 2026

How Closely does it

Closely, in detail.

Team management is on every plan, and a white label offer is priced separately.

01

Roles

One Owner per account, plus any number of Admins and Users. Only the Owner pays, upgrades or cancels and sets up integrations. A User sees only their own accounts and campaigns.

help.closelyhq.com/en/articles/8099971-team-access-management · read 21 October 2026

02

White label

The pricing table ticks white label (custom domain, colours, logo) on every plan. The white label page and FAQ describe a fixed $1,499 a month regardless of seats, with setup free and 30 days' notice to cancel.

closelyhq.com/white-label · read 21 October 2026

03

Client portal and reports

Clients get access to their campaigns and reports under your brand, and branded PDF reports can be exported. The page does not say which metrics are included.

closelyhq.com/white-label · read 21 October 2026

04

Success manager

A customer success manager is included on Essential and Custom, not on Starter or Growth.

closelyhq.com/pricing · read 21 October 2026

05

Seats

A seat connects one LinkedIn account and one email account, per its help article.

help.closelyhq.com/en/articles/6596491-what-is-a-seat-in-closely · read 21 October 2026

06

What each role can see

Owner and Admin see and edit all accounts and campaigns for the team. A User sees only their own LinkedIn account and its campaigns. The Inbox is visible only to the person who added the LinkedIn account, and Integrations can only be set up by the Owner. The article is dated 19 November 2025.

help.closelyhq.com/en/articles/8099971-team-access-management · read 22 October 2026

07

Client portal controls

Per the white label page, clients can be invited to their campaigns, reports and insights, you control what they can view and edit, and branded PDF reports can be exported. It does not list which metrics reports contain or whether they can be scheduled.

closelyhq.com/white-label · read 22 October 2026

08

What the white label page says it includes

Custom domain or subdomain, email templates, help centre content, support addresses and onboarding sequences, a dedicated success manager, 24 hour email support, in-app chat under your brand, monthly partner webinars, and Slack for enterprise clients. At 200 or more seats it offers account management and custom SLAs at no extra cost, without giving the SLA terms.

closelyhq.com/white-label · read 22 October 2026

09

Terms it states

No long term contract, 30 days' notice to cancel, no cancellation fee, and client data can be exported on cancellation. Setup is free. The page's figures on retention, agency count and competitor prices carry no source.

closelyhq.com/white-label · read 22 October 2026

10

Seat definition

A seat links one LinkedIn account and one email account to Closely, and you can swap the account on a seat whenever you need to. The article is dated 12 September 2023 and does not say how seats map to plans.

help.closelyhq.com/en/articles/6596491-what-is-a-seat-in-closely · read 22 October 2026

What Closely does not say

We looked, and found no statement on these. That is about its published pages only, not about the product.

Role names beyond Owner, Admin and User
What one white label seat means
Whether the promo codes apply to white label
The SLA terms offered at 200 or more seats
Which metrics a branded report contains
A maximum number of team members

Where the sources disagree

We report each version rather than pick one.

Closely's table ticks white label on every plan, while its FAQ and white label page price it at $1,499 a month.

The numbers

Only what we could verify.

Teams and white label: Warmerly and Closely side by side. Warmerly is in the first column.
Measure	Warmerly	Closely
Teams and white label	Agency plan, $179 a month: client workspaces, three roles and the API. No white label.	Roles, a white label option with a client portal and branded reports, and a success manager from Essential.
White label	Not found	On the pricing table, and $1,499 a month per its FAQ
Roles	Owner, Admin and Member	Owner, Admin and User
Client workspaces	On Agency, $179 a month	Unlimited clients under white label
Success manager	Not found	From Essential
Per month, fixed	$179 on Agency, $75 for 5 LinkedIn accounts on top	$1,499 white label, per its page
Audit trail	Latest 200 workspace events	Not found
Invite expiry	7 days	Not stated
Cancel terms	Any time, no minimum term, access to period end	30 days' notice on white label

The plans

Every plan, side by side.

Warmerly

Free$01 mailbox · capped sends · no card

Starter$195 mailboxes · no cap on sends

Growth$4925 mailboxes · no cap on sends

Agency$179100 mailboxes · client workspaces · API

LinkedIn add-on$19Per connected LinkedIn account, no trial · 3 for $49, 5 for $75

Closely

Starter$651 LinkedIn account · unlimited email accounts · $39 billed annually

Growth$1593 LinkedIn accounts · finders and AI features · $95 billed annually

Essential$2595 LinkedIn accounts · success manager · $155 billed annually

CustomCustomMore accounts · no price listed

Per month, billed monthly. Closely prices are by LinkedIn account and were read on closelyhq.com/pricing on 21 October 2026; its annual toggle is labelled 40% off. Warmerly's email plans cover mailboxes and its LinkedIn add-on is charged per account on top.

In practice

What it means for you.

Our reading of the facts above. Not a promise, and not the only reasonable reading.

1

Agencies that resell should read Closely's page twice

White label, a client portal and branded reports are its offer. Warmerly has none of them.

2

Warmerly's agency plan is about mailboxes

Client workspaces share one pool of 100 mailboxes, with no charge per client.

3

A year of each

At $1,499 a month, Closely's white label costs $17,988 over 12 months. Warmerly's Agency plan at $179 a month is $2,148, or $1,790 on yearly billing, which is 10 times the monthly price. They are not like for like: one is a LinkedIn and email platform with resale rights, the other a pool of 100 mailboxes.

4

Reselling needs a break even

The white label page's own example prices each seat at $150, which it says is typical but gives no source. On that assumption you need about 10 seats to cover $1,499, since 10 times $150 is $1,500. Your own price and costs may differ.

5

Handing a client access

On Warmerly a client can be invited as a Member of their own workspace, with their own mailboxes, leads and inbox. There is no branded domain or portal, so the client sees Warmerly.

Who it suits

Pick the one that fits.

Warmerly

Warmerly is the better fit if

You manage client mailboxes and want no per-client fee
You want an audit log of who changed what
You want each client in a separate workspace under one bill, with the client seeing the product as it is

Closely

Closely is the better fit if

You want to resell under your own brand
You want a client portal and branded reports
You want the client to see only your brand and domain
You want a named success manager or Slack access at the top tier

Questions

Does Closely offer white label?

Yes. Its pricing table ticks it on every plan, and its white label page describes a fixed $1,499 a month regardless of seats. The page does not reconcile the two.

Does Warmerly offer white label?

No. Agency plan owners get client workspaces with their own mailboxes, campaigns, leads and inbox, and a workspace logo.

Can a Closely user see the whole team's work?

Owner and Admin can. A User sees only their own LinkedIn account and its campaigns, and the Inbox is visible only to the person who added the account.

How many roles does Warmerly have?

Three: Owner, Admin and Member. Roles belong to one workspace, so someone can be an admin in one and a member in another.

Can I move a Warmerly client workspace off my plan?

A client workspace has no plan of its own while under Agency. If Agency ends, each client workspace is sent to a plan picker and a plan chosen there belongs to that workspace.

Sources

Closely pages were read on 21 October 2026. Plans and wording change, so check the vendor's own page before you decide. Warmerly details come from the product as it runs today.

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