Warmerly
Email warmup, then cold email from the warmed mailboxes. LinkedIn is a paid add-on.
Warmerly
Closely
One-to-one · Main job
Main job
One row, in depth: what each tool does, the verified numbers, and who each suits.
Closely details read from its pricing page, home page, product and legal pages and help centre on 21 October 2026.
Warmerly
Email warmup, then cold email from the warmed mailboxes. LinkedIn is a paid add-on.
Closely
LinkedIn automation, with email steps in the same sequence.
The short answer
Main job, in one look.
Warmerly is email first: it warms mailboxes, checks their DNS, then sends cold email from them, with LinkedIn as a $19 a month add-on for each account. Closely is LinkedIn automation first, with email steps, an email finder and a team layer around it, priced by LinkedIn account. They overlap on sequences that mix LinkedIn and email, so the useful question is which channel carries your outreach. Last checked 22 October 2026.
Closely
LinkedIn automation, with email steps in the same sequence.
The picture
Drawn side by side.
What each one starts with
The first four steps of a campaign
WarmerlyClosely
Warmerly
Warm the mailboxCheck the DNSSend cold emailAdd LinkedIn, $19 an account
Closely
Find leads on LinkedInConnection requestFollow-up messageEmail step
Both put LinkedIn and email steps in one sequence. They differ in which channel carries the weight.
The main channel
As each describes itself
WarmerlyClosely
Email first
- Main channel: Email, with LinkedIn as an add-on
- Email in the same sequence as LinkedIn: Yes
- Mailbox warmup: 4 a day on day 0 to 50 a day on day 30
LinkedIn first
- Main channel: LinkedIn, with email steps
- Email in the same sequence as LinkedIn: Yes, on every plan
- Mailbox warmup: Not a listed feature
Closely's pages list no mailbox warmup. Warmerly's LinkedIn is two steps in a campaign.
How Warmerly does it
Warmerly, in detail.
Warmerly's main job is email: warm a mailbox over 30 days, keep its DNS and blocklist status checked, then send cold email sequences from it. LinkedIn is a paid add-on that plugs into the same sequences.
01
It starts with the mailbox
Warmup mail between real mailboxes ramps from 4 a day on day 0 to 50 a day on day 30, with lower ceilings for Gmail (40), Outlook (30) and Zoho (25). A mailbox only does campaign work on top of that ramp.
Warmerly product, checked 21 October 2026
02
Then campaigns and sequences
A sequence is made of email steps, wait steps, LinkedIn connection and message steps, and condition steps that branch on opened, clicked, replied or timeout. A campaign sends at most 30 emails a day from a mailbox by default and runs pre-launch checks before it starts (13 kinds are listed in the code).
Warmerly product, checked 21 October 2026
03
DNS and blocklists are watched
SPF, DKIM, DMARC and MX are checked every six hours for each mailbox, with a written fix when one fails. Sixteen blocklists are checked on the same schedule.
Warmerly product, checked 21 October 2026
04
LinkedIn is an add-on, not the core
Each connected LinkedIn account is $19 a month, charged at once with no trial and no refund. Packs are 3 accounts for $49 and 5 for $75. It runs through a hosted provider (LinkupAPI), and a customer can connect an account because the production switch was on when we read it on 15 October 2026.
Warmerly product, checked 21 October 2026
05
Where Warmerly is narrower on LinkedIn
Warmerly's LinkedIn sequence steps are a connection request and a message. We found no step that visits a profile, follows, endorses or sends an InMail, and no signal that adds people from profile or company visits. Its LinkedIn depends on one hosted provider.
Warmerly product, checked 21 October 2026
06
Who is it for
Teams whose meetings come from cold email and who need the sending mailboxes to be healthy. A free plan covers 1 mailbox with no card, Starter is $19 a month for 5 mailboxes, Growth $49 for 25 and Agency $179 for 100.
Warmerly product, checked 21 October 2026
07
One inbox for replies
Replies from email and LinkedIn land in one queue with labels and a suggested reply, so a prospect who answers on either channel is handled in one place.
Warmerly product, checked 21 October 2026
How Closely does it
Closely, in detail.
Closely is a cloud LinkedIn automation tool that also runs email campaigns, a shared inbox, enrichment and AI agents. Plans are priced by the number of LinkedIn accounts, and a separate white label product costs $1,499 a month on its pricing page.
01
LinkedIn first
Its home page says Closely runs LinkedIn automation that mimics real behaviour, with profile visits, connection requests, follow-up messages and post likes, and that campaigns run across LinkedIn and email.
closelyhq.com · read 21 October 2026
02
Email as a step in the same flow
Its multichannel page says LinkedIn and email combine in one campaign flow, and that you connect Gmail, Outlook and LinkedIn to start.
closelyhq.com/multichannel-campaigns · read 21 October 2026
03
The list on its pricing page
Unlimited campaigns, LinkedIn and email campaigns, LinkedIn account warmup, a dedicated residential IP per LinkedIn account, a conditional sequence builder, a Smart Inbox, team management, CRM integrations and webhooks, on every plan.
closelyhq.com/pricing · read 21 October 2026
04
A separate email-only campaign type
Its help centre has a collection for email campaigns, described as dedicated campaigns for email outreach, where you upload a CSV of addresses and names.
help.closelyhq.com/en/articles/6882683-email-outreach · read 21 October 2026
05
Mailbox warmup is left to the user
Its help article on why emails go to spam suggests warming sending accounts gradually using tools such as Saleshandy's warm-up tools. It describes no warmup feature of its own. The article is dated 18 April 2023.
help.closelyhq.com/en/articles/7321531-here-s-why-emails-go-to-spam · read 21 October 2026
06
Its own description of the job
The home page headline is to automate LinkedIn and email outreach with built-in AI personalisation, and the page says to launch campaigns in minutes. It lists five areas: LinkedIn automation, analytics, a unified inbox, an email and phone finder, and AI personalisation.
closelyhq.com · read 22 October 2026
07
Who it says it is for
Individual sellers, sales leaders, founders, agencies, marketers and recruiters, per its home page. Its pricing page sells a white label offer to agencies.
closelyhq.com · read 22 October 2026
08
A sender is a LinkedIn account plus an inbox
Its pricing page defines one sender as one LinkedIn account plus one email inbox, and lists unlimited email accounts on every plan.
closelyhq.com/pricing · read 22 October 2026
09
Four CRM integrations named
Native Salesforce, Pipedrive, HubSpot and GoHighLevel integrations, each paired with LinkedIn. The home page says HubSpot data syncs in real time. Whether sync is one way or two way is not stated.
closelyhq.com · read 22 October 2026
10
Email campaigns need little
Its email outreach article says an email campaign sends a sequence of messages from your own address and needs a CSV of email addresses, first names and last names. It lists no limits and was written on 6 April 2023.
help.closelyhq.com/en/articles/6882683-email-outreach · read 22 October 2026
11
Safety is a stated feature
It says it mimics real behaviour with smart limits, delays and human-like timing, and that LinkedIn replies pause a sequence. It also says it is not an official LinkedIn product. These are its own claims and it gives no evidence.
closelyhq.com · read 22 October 2026
What Closely does not say
We looked, and found no statement on these. That is about its published pages only, not about the product.
- An email mailbox warmup feature
- A statement of how many email steps one sequence can hold
- The length and card terms of the free trial
- Any customer count or sending volume
- Whether email can be sent without a LinkedIn account on the plan
Where the sources disagree
We report each version rather than pick one.
- Closely's multichannel page calls its tool fully automated in one heading and semi-automated in another; we report neither as the whole truth.
The numbers
Only what we could verify.
| Measure | Warmerly | Closely |
|---|---|---|
| Main job | Email warmup, then cold email from the warmed mailboxes. LinkedIn is a paid add-on. | LinkedIn automation, with email steps in the same sequence. |
| Main channel | Email, with LinkedIn as an add-on | LinkedIn, with email steps |
| Email in the same sequence as LinkedIn | Yes | Yes, on every plan |
| Entry price | $19 a month on Starter, or $0 Free | $65 a month on Starter, billed monthly |
| Mailbox warmup | 4 a day on day 0 to 50 a day on day 30 | Not a listed feature |
| What the price counts | Mailboxes, with LinkedIn accounts on top | LinkedIn accounts, with unlimited email accounts |
| Unified inbox | One queue across email and LinkedIn | Smart Inbox for LinkedIn and email replies |
| Native CRM integrations | None found | Salesforce, Pipedrive, HubSpot, GoHighLevel |
| Free plan | 1 mailbox, no card | None listed; a free trial of unstated length |
In practice
What it means for you.
Our reading of the facts above. Not a promise, and not the only reasonable reading.
If LinkedIn is the job, start with Closely's pages, not ours
Closely is built around LinkedIn actions, conditions and a team layer. Warmerly's LinkedIn is two steps in a campaign.
If the email step is where replies come from, look at the mailbox
The email step is only as good as the mailbox sending it. Closely's own help article tells you to warm sending accounts with another tool.
Running both is possible
Keep LinkedIn steps in Closely and connect the sending mailbox to Warmerly to warm it and watch its DNS. Nothing needs migrating.
Five senders, two ways
Five LinkedIn accounts on Closely Essential cost $259 a month billed monthly, or $155 billed annually. On Warmerly the same five LinkedIn accounts are $75 a month as a pack, and 25 mailboxes on Growth are another $49, so $124 in total. Closely's price also includes finders, AI agents and a success manager, so these are not equal products.
One channel or two
A team that books meetings from LinkedIn and wants email as a follow-up fits Closely's shape. A team that books them from cold email and wants an occasional LinkedIn touch fits Warmerly's. If you cannot say which, count the replies from each channel over your last 90 days before choosing.
What breaks first
On a LinkedIn heavy plan the limit you meet is LinkedIn's own, about 100 connection requests a week, which Closely says it does not raise. On an email heavy plan it is the mailbox, which is why the sending mailboxes matter more to Warmerly's job than to Closely's.
Who it suits
Pick the one that fits.
Warmerly
Warmerly is the better fit if
- Cold email is your main channel and the mailboxes need warming
- You want one flat price for mailboxes instead of a price per LinkedIn account
- You want LinkedIn as a light add-on to email
- You want a free plan to try before paying anything
Closely
Closely is the better fit if
- LinkedIn is your main channel
- You want email and phone finding, LinkedIn exports and a white label offer in the same tool
- You want one plan to cover many connected email accounts
- You want native Salesforce, Pipedrive, HubSpot or GoHighLevel sync
Questions
Is Warmerly a Closely alternative?
Only in part. Closely is LinkedIn automation first, with email steps in the same sequence. Warmerly is email first and offers LinkedIn as a paid add-on.
Does Closely do email?
Yes. Its pricing page lists email campaigns and an email-only campaign type, with Gmail, Outlook and SMTP and IMAP accounts. Its pages list no mailbox warmup.
Does Closely send cold email?
Yes. It has email steps inside a LinkedIn campaign and an email only campaign type that sends from your own address. Gmail, Outlook and SMTP accounts connect on every plan.
Which is cheaper for one LinkedIn account?
Warmerly's add-on is $19 a month for the account, plus an email plan if you want email, from $0 on Free. Closely Starter is $65 monthly, or $39 billed annually. Closely's price includes inbox, analytics and CRM sync.
Can I run both tools?
Yes. Keep LinkedIn campaigns in Closely and connect the sending mailboxes to Warmerly to warm them and watch their DNS. Nothing needs to be moved.
Sources
- Closely pricing
- Closely home page
- Closely multichannel campaigns
- Closely help: why emails go to spam
- Closely help: email outreach
Closely pages were read on 21 October 2026. Plans and wording change, so check the vendor's own page before you decide. Warmerly details come from the product as it runs today.
More features
- All features
- Starting price (per month)
- What the price covers
- Free trial
- LinkedIn automation
- Warm-up and daily limits
- Own IP address per account
- Sequence builder and conditions
- Mailbox warmup
- SPF, DKIM, DMARC and placement checks
- Email sending and mailboxes
- Reply inbox
- Lead finding, data and exports
- Teams and white label
- Integrations and API
- Data hosting
See it on your own mailbox.
Connect a mailbox. Warmerly runs alongside whatever you send from now, so you can compare before you move anything.
Free plan, no card. Paid plans: 7-day trial, first charge on day 8.