WarmerlyWarmerly ahead on this row
$19 a month on Starter (5 mailboxes), or a free plan with no card.
Warmerly
Folderly
One-to-one · Starting price (per month)
Starting price
One row, in depth: what each tool does, the verified numbers, and who each suits.
Folderly details read from its pricing page, overview, home page, product sites, terms, privacy policy and help centre on 21 October 2026.
Warmerly
$19 a month on Starter (5 mailboxes), or a free plan with no card.
Folderly
$96 per mailbox a month for 1 to 9 mailboxes, shown on its yearly option; a minimum commitment applies and is not defined.
The short answer
Starting price, in one look.
Warmerly Starter is $19 a month for 5 mailboxes, and a free plan needs no card. Folderly charges per mailbox, from $96 a month on its yearly option, and its pricing page says a minimum commitment applies without saying what it is. They are not like for like: Folderly's price sits inside a wider deliverability suite, and Warmerly's includes campaigns. Last checked 22 October 2026.
Folderly
$96 per mailbox a month for 1 to 9 mailboxes, shown on its yearly option; a minimum commitment applies and is not defined.
The picture
Drawn side by side.
What each price is built on
As each company states it
WarmerlyFolderly
Mailbox count
- Free: 1 mailbox, $0
- Starter: 5 mailboxes, $19
- Growth: 25 mailboxes, $49
Each mailbox
- 1 to 9 mailboxes: $96 each
- 10 to 24: $72 each
- 25 to 99: $56 each
Folderly rates read from its overview and pricing pages on 21 October 2026. A minimum commitment applies and is not defined.
How Warmerly does it
Warmerly, in detail.
A published price by mailbox count, a free plan under it, and yearly billing at ten times the monthly price.
01
Starter is $19 a month
Starter covers 5 mailboxes with warmup on every mailbox, DNS checks and campaigns from the same mailboxes, with no cap on sends. Growth is $49 for 25 mailboxes and Agency is $179 for 100.
Warmerly product, checked 21 October 2026
02
A free plan with no card
Free costs $0 and has no end date. It includes 1 mailbox, 1 active campaign and 100 campaign sends a month. Warmup is included and not metered.
Warmerly product, checked 21 October 2026
03
Three currencies
The same plans are sold in USD, GBP or EUR. Starter is $19, £15 or €17 a month.
Warmerly product, checked 21 October 2026
04
LinkedIn is separate
A LinkedIn account is $19 a month on top of an email plan, with no trial.
Warmerly product, checked 21 October 2026
05
Yearly is ten months
Annual billing is 10 times the monthly price, so two months are free. That makes Starter $190 a year, Growth $490 and Agency $1,790.
Warmerly product, checked 21 October 2026
06
Where Warmerly is behind on placement
Starter has 5 placement tests a month, and a test that can only use Warmerly's own warmup mailboxes is marked as limited accuracy. It is a send check, not a verdict.
Warmerly product, checked 21 October 2026
How Folderly does it
Folderly, in detail.
A per-mailbox price shown on a yearly option, a minimum commitment that is not defined, and separate prices for its other products.
01
$96 a mailbox a month
The pricing page shows Folderly at $96 per mailbox a month under its Yearly option, with a Save 20% label. The overview page shows the same $96 for 1 to 9 mailboxes.
folderly.com/pricing · read 21 October 2026
02
A minimum commitment applies
The overview page notes that a minimum commitment applies. It does not say how long or how large.
folderly.com/overview · read 21 October 2026
03
Other products are priced apart
Inbox Insights is $0 for 2 tests a month or $79 a month for 100 tests, and $799 on its yearly option. Pulse is listed as free. Availability, access and plans vary by product.
folderly.com/pricing · read 21 October 2026
04
No monthly price shown
Only the yearly option is shown for the core product, so the page does not say whether monthly billing is available at a different price.
folderly.com/pricing · read 21 October 2026
05
Special pricing for new registrations
The overview page mentions special pricing for new account registrations. It gives no terms.
folderly.com/overview · read 21 October 2026
06
Inbox Insights has its own price ladder
Inbox Insights is listed at $0 a month for 2 tests, $79 a month for 100 tests and $799 on its yearly option. Twelve months at $79 is $948, so $799 is $149 less, the saving its own page shows.
folderly.com/pricing · read 22 October 2026
07
Features are listed, not assigned to a plan
The overview names daily upkeep, spam triggers, best practices, a spam words checker, an automated test, an email placement report, IP insights, domain health, single click mailbox connection, DNS records check and setup support, and ESP integrations. It does not say which of these each price includes.
folderly.com/overview · read 22 October 2026
What Folderly does not say
We looked, and found no statement on these. That is about its published pages only, not about the product.
- A monthly-billing price for the core product
- The minimum commitment
- The currency, which is shown only as a dollar sign
- The terms of the new-registration pricing
- Which features each price includes
- A cap on mailboxes, sends or domains per account
- Tax or VAT treatment for a buyer outside the United States
- A paid Pulse plan
- How long the new-registration pricing lasts
Where the sources disagree
We report each version rather than pick one.
- Pricing page against its terms: the pricing page labels the $96 rate as Yearly, while its terms of service say standard subscriptions are billed monthly, upfront. We read the pricing page's label as the price it shows and do not know which billing the $96 follows.
- The overview page shows Save up to figures of $2,600, $5,200 and $16,600 without saying how they are worked out. We do not use them.
- Pricing page against the Inbox Insights page: the pricing page says Save 15% on $799, while the arithmetic against $79 x 12 = $948 gives $149, which the Inbox Insights page also shows. We quote the dollar saving and do not restate a percentage.
The numbers
Only what we could verify.
| Measure | Warmerly | Folderly |
|---|---|---|
| Starting price (per month) | $19 a month on Starter (5 mailboxes), or a free plan with no card. | $96 per mailbox a month for 1 to 9 mailboxes, shown on its yearly option; a minimum commitment applies and is not defined. |
| Starting price | $19 for 5 mailboxes | $96 for 1 mailbox |
| Five mailboxes | $19 | $480 |
| A free plan with no card | Yes, 1 mailbox | None found |
| Entry price per mailbox | $3.80 ($19 across 5) | $96 |
| Twelve months at 5 mailboxes | $190 on annual billing, $228 monthly | $5,760 (5 x $96 x 12), if $96 is the rate for each of 12 months |
| Placement tests a month on the entry plan | 5 on Starter, inside the plan | 100 on Inbox Insights at $79 a month, a separate product |
The plans
Every plan, side by side.
Warmerly
Free$01 mailbox · capped sends · no card
Starter$195 mailboxes · no cap on sends
Growth$4925 mailboxes · no cap on sends
Agency$179100 mailboxes · client workspaces · API
MaxCustomMore than 100 mailboxes
Folderly
1 to 9 mailboxes$96Per mailbox, each month · yearly option
10 to 24 mailboxes$72Per mailbox, each month · marked Most popular
25 to 99 mailboxes$56Per mailbox, each month · yearly option
100 or moreCustomA custom price, per its overview page
Inbox Insights$79Placement tests · 100 a month · 2 free · $799 on its yearly option
Per month, before tax. Folderly's pricing page shows its core price on a Yearly option labelled Save 20%, and its terms say subscriptions are billed monthly upfront; a minimum commitment applies and is not defined. Read on folderly.com on 21 October 2026. Warmerly's email plans cover mailboxes; its LinkedIn add-on is charged per account on top.
In practice
What it means for you.
Our reading of the facts above. Not a promise, and not the only reasonable reading.
Ask what the minimum commitment is
Folderly's pages say one applies and do not say what it is. Get the figure in writing before you compare totals.
Compare what the price includes
Folderly's price sits in a suite of placement, content and alert tools. Warmerly's includes warmup and campaigns, and has a limited-accuracy placement test.
Buying both Folderly tools
If you buy the core product for 5 mailboxes ($480) and Inbox Insights monthly ($79), the total is $559 a month. The overview lists an email placement report as a feature, so ask whether the second purchase is needed.
Who it suits
Pick the one that fits.
Warmerly
Warmerly is the better fit if
- You run 3 or more mailboxes and want one price
- You want a free plan before you pay
- You want warmup and campaigns on the same mailboxes
- You run 3 to 100 mailboxes and want a published price
- You want to pay in pounds or euros
- You want a free plan to test warmup first
- You want to cancel from the billing page without a notice letter
Folderly
Folderly is the better fit if
- You want content, placement and alert tools under one login
- You run one or two mailboxes and value the audits
- You are happy to book a demo before you buy
- You want one vendor for placement tests, content checks and alerts
- You can use the Inbox Insights free tier or tests without running warmup
- You want the audit tools and accept a demo-led sale
- You manage 1 or 2 mailboxes and have the budget for per-mailbox audits
Questions
How much does Folderly cost?
Folderly's pricing page shows $96 per mailbox a month on its yearly option, and its overview page shows $72 each for 10 to 24 mailboxes and $56 each for 25 to 99, with custom pricing from 100 (read 21 October 2026). A minimum commitment applies and is not defined. Warmerly Starter is $19 a month for 5 mailboxes.
Does Folderly have a free plan?
We found no free plan for its core product. Inbox Insights has 2 free tests a month and Pulse is listed as free. Warmerly has a free plan with no card and no end date.
Does Folderly bill monthly or yearly?
The pricing page labels the $96 rate as Yearly with a Save 20% note, while the terms say subscriptions are paid upfront monthly unless the price description says otherwise (read 22 October 2026). Ask which applies to your quote.
Can Folderly change its price after I sign up?
Its terms say it may change fees at any time at its sole discretion, with effect from the end of the current period after reasonable prior notice, unless an Enterprise Proposal or MSA fixes the price (read 22 October 2026).
How do I cancel Folderly?
Its help centre says to open Settings, then Billing, click the three dots beside the subscription and choose Cancel Subscription. The article does not state a notice period, when access ends or whether a refund applies. The terms ask for at least one month's written notice (read 22 October 2026).
Sources
- Folderly pricing
- Folderly overview
- Folderly terms and conditions
- Folderly Inbox Insights
- Folderly home
- Folderly help: how to cancel the subscription
Folderly pages were read on 21 October 2026. Plans and wording change, so check the vendor's own page before you decide. Warmerly details come from the product as it runs today.
More features
- All features
- Pricing model
- Cost at 5, 25 and 100 mailboxes
- Free plan or trial
- Warmup and mailbox engagement
- SPF, DKIM, DMARC and blocklist checks
- DMARC reports
- Inbox placement tests
- Alerts
- Content and spam-trigger checks
- Campaign sending
- Mailbox providers and sending services
- Agencies, teams and API
- Security and data hosting
See it on your own mailbox.
Connect a mailbox. Warmerly runs alongside whatever you send from now, so you can compare before you move anything.
Free plan, no card. Paid plans: 7-day trial, first charge on day 8.