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Free 15-minute setup call

Get your first mailbox warming before the call ends.

Fifteen minutes with the person who builds Warmerly. We connect your mailboxes, read your SPF, DKIM and DMARC on screen, and set a ramp that won't get you filtered. No pitch, no card, no account needed.

Calls run Saturday and Sunday mornings, so we can give you the full quarter of an hour instead of squeezing you between two working days.

  • Free, no card
  • 15 minutes
  • Weekend mornings
  • Straight to the founder
  • No sales pitch
Kristiyan TsvetanovFounder, takes every call himself
On the call

Four things that happen in fifteen minutes.

A working session, not a demo. You leave with warmup running, not a to-do list.

Part one

Your mailboxes connected, live

You connect the mailboxes on the call, so you leave with warmup running rather than a list of things to do. There are three ways in, and the call uses whichever fits your setup.

Microsoft 365 and Outlook.com use Microsoft sign-in, which asks for only two mail permissions: IMAP.AccessAsUser.All and SMTP.Send, which means read and send mail and nothing else. Google Workspace and gmail.com use a Google app password, a credential separate from your account password that you can revoke from your Google account at any time. Any other provider connects over IMAP and SMTP.

  • Everything Warmerly stores is encrypted at rest, and you can disconnect a mailbox at any time.
Part two

Your SPF, DKIM and DMARC read on screen

Before anything is sent, Warmerly reads your DNS: the SPF chain, the DKIM selectors, the DMARC policy and the MTA-STS state. The result is a baseline health score for the mailbox. On the call your real records are on screen, and you are told which one is costing you the inbox and exactly what to publish where.

Warmerly does not edit DNS for domains you own elsewhere. It tells you the record to publish and where, and you publish it at your DNS host. For domains Warmerly hosts for you, it keeps the records itself.

  • SPF, DKIM, DMARC, MX and TLS are then re-checked every day.
  • A failed check shows which record broke and the fix, not just an error code.
Part three

The ramp, explained for your mailboxes

Every mailbox follows one ramp: 4 warmup messages a day on day 0, 8 on day 3, 15 on day 7, 25 on day 14, 35 on day 21 and 50 on day 30, rising in small steps between those points. It counts the days a mailbox has actually been warming, not calendar age or domain age.

A Gmail mailbox is held at 40 a day and an Outlook or Microsoft 365 mailbox at 30. If the health score or spam placement slips, that day's volume is cut back. The call goes through what this means for when you can start sending campaigns, which the how-it-works page says to judge on signals, not on the calendar.

  • There are no presets to choose between: it is one ramp for every mailbox.
  • Warmup messages do not count towards any allowance on a paid plan.
Part four

A straight answer on fit

If Warmerly is the wrong tool for what you are doing, you are told so on the call, and pointed to something better where there is something better. Fifteen minutes either way.

It is a working session rather than a demo, and there is no sales pitch. The call is free, needs no card and needs no Warmerly account.

  • Right tool: warmup starts on the call.
  • Wrong tool: you leave knowing that, and why.
The ramp

From 4 a day to 50 a day in thirty days.

Part three of the call, because it answers the question everyone asks: how fast, and when can I send?

Warmup messages a day on days 0, 3, 7, 14, 21 and 30. The dashed lines are the daily ceilings: 40 for a Gmail mailbox and 30 for an Outlook or Microsoft 365 mailbox.
a dayDay 0Every mailbox starts here, whatever the age of the domain.
a dayDay 14Halfway through the first month.
a dayDay 30The top of the ramp, subject to the Gmail and Outlook ceilings.
Signals, not the calendar

The how-it-works page says to judge readiness on a steady health score, stable inbox placement and a falling spam-rescue rate. Warmup keeps running in the background while campaigns send, so reputation does not decay during quiet periods.

Before you book

What to bring.

Very little. Most of it is knowing where things are.

Sign-in for the mailbox

Be able to sign in to the mailbox you want to warm. For Microsoft 365 that is a Microsoft sign-in. For Gmail and Google Workspace it is a Google app password, which you create in your Google account. For anything else, the IMAP and SMTP details.

A way to change DNS

If your domain's records need fixing, they are fixed where the domain's DNS is managed, which is usually not Warmerly. Have the login for that host to hand, or know who holds it.

Your domain name

The SPF, DKIM and DMARC read-out is of your real domain, so the domain name is the one thing to have written down.

How many mailboxes, and how you send

Roughly how many mailboxes you run and how you send. It decides which plan fits, and it is the whole subject of a Max call.

The question you most want answered

The call is 15 minutes. If there is one thing that is costing you the inbox, start with that.

Nothing else

No card, no account, no slide deck. You do not need to prepare a list or send anything beforehand.

A mailbox sign-in, a DNS record and a message: the three things the call works with.
If you are not sure about any of it

Book anyway. If the call is the first time you have looked at your DNS, that is fine: your real records are put on screen and you are told which one is costing you the inbox and what to publish.

From booking to warmup

What happens next.

Four steps. The second one is honest about the state of the calendar on this page.

  1. Pick a day and a time

    The calendar in the box at the top shows the next two weekends. Slots run in 15-minute steps from 09:00 to 12:00 UK time, shown in the time zone your own device reports.

  2. Press Confirm call

    The calendar is connected to Warmerly's booking system: pressing Confirm books the slot with the name and email you gave, and a confirmation email follows.

  3. Take the call

    Fifteen minutes with the founder. Your mailboxes get connected, your records read and your ramp explained, or you are told Warmerly is not the right tool.

  4. Warmup keeps going

    Once a mailbox is connected, warmup runs every day and its authentication checks are repeated daily. You read the dashboard and start campaigns when the signals are steady.

To change or cancel a time, email hello@warmerly.com. If you would rather not talk to anyone, start free instead.

After the call

What warmup does once it is running.

The call ends with mailboxes connected. This is what Warmerly then does every day, in the words of the how-it-works page.

Real threaded conversations

Warmerly sends a small, rising number of warmup messages each day to aged peer mailboxes. They open them, reply with a quoted reply, and rescue anything that landed in spam. Every action is performed by a real connected mailbox, never by simulated headers.

Peers chosen for your mailbox

A pairing service decides who your mailbox talks to each day. Brand new mailboxes are matched mostly with aged, healthy peers, and the mix shifts towards newer correspondents as reputation grows. You never warm against your own mailboxes.

Daily authentication and placement checks

Each day Warmerly re-verifies SPF, DKIM, DMARC, MX and TLS for every connected mailbox, and runs seeded placement tests to see where mail lands: inbox, promotions, spam or junk. The results feed a health score out of 100 for each mailbox.

Volume that backs off on its own

If the health score or spam placement slips, that day's warmup volume is cut back to protect the mailbox. Warmup keeps going in the background while campaigns send, so reputation does not decay during quiet periods.

A dashboard to read

The dashboard shows each mailbox as Active, Warming or Paused, with the health score, placement and the reason behind today's limit, so a drop shows up as a specific cause rather than a vague dip.

Campaigns when the signals are steady

Campaigns have pre-launch checks and send from the mailboxes you have warmed. The how-it-works page says to judge readiness on a steady health score and stable placement, not on a number of days.

Max

More than 100 mailboxes? That is a Max call.

Max is the custom plan for teams warming and sending from more than 100 mailboxes. It is priced on a call, because the price depends on how many mailboxes you run and how you send.

One hundred mailboxes on Agency, shown as a square of dots, and a larger block for the teams that need more.

What the Max call covers

You go through how many mailboxes you warm and how you send, and Max is sized for that. If Agency's 100 mailboxes already cover you, you are told so, and nothing more is sold.

Bring your mailbox count and how you send. Everything else from the setup call is available too.

Choose the Max topic in the calendar at the top of this page.

Free
$0/mo
mailbox

One mailbox with capped sends.

Starter
$19/mo
mailboxes

Five mailboxes, unmetered sending.

Growth
$49/mo
mailboxes

Twenty-five mailboxes, unmetered sending.

Agency
$179/mo
mailboxes

A hundred mailboxes, client workspaces and API access.

Prices are in USD. Beyond Agency, Max is priced on a call. See pricing

Who you will talk to

The founder, every time.

Kristiyan Tsvetanov builds Warmerly and takes every call himself. It is not a sales development rep and not a rotating queue.

Kristiyan Tsvetanov, founder

Each call is with the person who builds the product, so questions about why a mailbox behaves as it does get answered by someone who can look at how it works. Warmerly is a UK-based sole trader, as its privacy policy states.

Honest limits

What the call is, and is not.

Each of these is stated on this page or on the page it links to.

Booked here, confirmed by email

Pick a time and the call is booked straight away. You get a confirmation by email with a link to change or cancel it.

Weekends only

Calls run on Saturday and Sunday mornings so the full quarter of an hour is available. If no weekend slot works, email hello@warmerly.com and a time will be found.

No promised results

The call connects mailboxes and explains the ramp. It does not promise an inbox placement figure, and the 30-day inbox guarantee on paid warmup plans has conditions you should read first.

Read more →

Warmup is not a spam-filter bypass

It builds the reputation layer. It cannot rescue bad content, an unverified list or a domain with no DMARC record, which is why the DNS read-out is part of the call.

Read more →

Warmerly does not edit your DNS

For domains you own elsewhere it tells you the exact record to publish and where. You publish it at your DNS host.

Read more →

Not a sales call, and not always a yes

If Warmerly is the wrong tool you are told so. If Agency's 100 mailboxes already cover a Max enquiry, you are told that too.

Read more →
Before you book

Questions, answered.

Is the call really free?

Yes. There is no charge and no card involved, and you do not need a Warmerly account to book one.

Will I be sold to?

No. It is a working session: mailboxes get connected, DNS records get read and a warmup ramp is explained. If Warmerly is not right for you, you are told so on the call.

How long is it?

Fifteen minutes. That is usually enough to get mailboxes connected, verified and warming.

Who will I speak to?

Kristiyan Tsvetanov, the founder, who builds Warmerly. Not a sales development rep and not a rotating queue.

When can I book?

Saturday and Sunday mornings, in 15-minute slots from 09:00 to 12:00 UK time, up to a fortnight ahead. Weekdays are kept clear so a call is never cut short by something else in the diary. If none of the weekend slots work, email hello@warmerly.com and a time will be found.

What time zone are the slots in?

They are set in UK time, and the calendar converts every slot into the time zone your own device reports. It names that zone above the times, so the time you click is the time it happens for you.

Does pressing Confirm call book the slot?

Yes. Pressing Confirm books the slot and a confirmation email follows. If the booking fails, email hello@warmerly.com with the time you picked.

What if I need to move it?

Email hello@warmerly.com with the time you booked and the time you would prefer.

What do I need to bring?

Be able to sign in to the mailbox you want to connect, know where your domain's DNS is managed, and have your domain name to hand. For Gmail that means being able to create a Google app password. You do not need an account, a card or any preparation beyond that.

Which mailboxes can you connect on the call?

Microsoft 365 and Outlook.com with Microsoft sign-in, Google Workspace and gmail.com with a Google app password, and any other provider over IMAP and SMTP. Everything Warmerly stores is encrypted at rest, and you can disconnect at any time.

Will you change my DNS records for me?

Warmerly does not edit DNS for domains you own elsewhere. It shows which record is the problem and what to publish where, and you publish it at your DNS host. For domains Warmerly hosts for you, it keeps the records itself.

How fast does warmup ramp?

Every mailbox follows the same ramp: 4 warmup messages a day on day 0, 8 on day 3, 15 on day 7, 25 on day 14, 35 on day 21 and 50 on day 30. A Gmail mailbox is held at 40 a day and an Outlook mailbox at 30. The days that count are days the mailbox has been warming.

I'm asking about Max. What happens on the call?

You go through how many mailboxes you warm and how you send, and Max is sized for that. Max is the custom plan for teams that have outgrown Agency's 100 mailboxes, and it is priced on a call. If Agency's 100 mailboxes already cover you, you are told so.

I would rather not talk to anyone. What are my options?

Start free. The Free plan is one mailbox with capped sends and no time limit, every signup gets a free sandbox mailbox that is already warming, and paid plans come with a 7-day trial as standard. The how-it-works page walks through every phase.

Does the call change what a plan includes?

No. Plans are sized by mailbox count: 1 on Free, 5 on Starter, 25 on Growth and 100 on Agency, and paid plans have unmetered sending. The call explains and helps you choose, and the pricing page is the same for everyone.

Rather start on your own?

Connect a mailbox and warmup starts the same day. Free plan, no card required, and a call is always available later.

Start freeSee pricing
  • Free plan, no time limit
  • 7-day trial on paid plans
  • 30-day inbox guarantee, with conditions
  • Customer data is hosted in the EU