# How do I launch my first campaign?

> Go to Campaigns > New campaign, name it and add leads, write your sequence, pick your mailboxes and schedule, then click Launch now.

Source: https://warmerly.com/docs/help/launch-first-campaign

Open **Campaigns** in the sidebar and click **New campaign**. A three-step wizard walks you through it: **Audience** (name the campaign and add leads), **Sequence** (write your emails) and **Launch** (choose mailboxes and a schedule, then click **Launch now**). You can do it on the day you sign up.

Before you start, connect at least one mailbox under **Accounts**. If you have not done that yet, see [Connecting a mailbox](https://warmerly.com/docs/guides/mailbox-connection).

1. 1**Audience**Name it, add leads
2. 2**Sequence**Write your emails
3. 3**Launch**Senders, schedule, go

Ready to launch?Launch now

**Three steps, one sitting.** Campaigns, New campaign: Audience, Sequence, Launch.

## Steps

1. **Name your campaign.** In **Campaigns > New campaign**, type a **Campaign name** (leads never see it) and click **Create draft**.
2. **Add your audience.** Upload a CSV, search Warmerly's company database, or import from LinkedIn. You can also skip this and add leads later from the campaign's **Audience** tab. CSV steps are in [How do I import leads from a CSV?](https://warmerly.com/docs/help/import-leads-csv)
3. Click **Next: write your sequence**.
4. **Write your sequence.** Pick a template or start from scratch. Use **Insert variable** to add merge tags like `{{firstName}}` or `{{companyName}}`. Your edits save automatically, so there is no Save button.
5. Click **Next: choose senders and launch**.
6. **Choose senders.** Under **Email accounts**, every healthy mailbox is ticked for you. Emails are spread evenly across the ones you pick.
7. **Set the schedule.** Choose the **Sending days**, **Start hour**, **End hour**, **Timezone** and **Daily limit**. The default is Monday to Friday, 9:00 to 17:00.
8. **Check "Ready to launch?"** Each item that needs attention has a **Fix this** or **Fix in Settings** link. Warnings can be accepted; blockers (no sender, no leads, an empty step, a merge tag that does not exist) must be fixed first.
9. Click **Launch now**. You will see "Campaign started". Prefer to wait? Click **Save as draft** and use **Start** on the campaign page later.

## What happens after launch

- Nothing is sent outside your sending days and hours.
- **New mailboxes start slowly.** If a mailbox has had less than 14 days of warmup, the campaign ramps its volume: 3 emails per mailbox on the first sending day, climbing each sending day after that. This protects your reputation, so launching early is safe.
- Keep warmup switched on. It keeps running alongside your campaigns.
- Use **Pause** and **Resume** at the top of the campaign page at any time. The **Settings** tab holds the schedule, stop-on-reply and tracking options.

## Plan limits to know

Your plan sets how many mailboxes you can connect, how many campaigns can be active at once and how many leads fit in one campaign. Sending is not metered on paid plans (the Free plan allows 100 campaign sends a month). The numbers for every plan are in [Plans and limits](https://warmerly.com/docs/plans-and-limits).

The free mailbox every account gets is for warmup, replies and tests, plus a small first campaign after 14 days of warmup (up to 3 emails a day, to verified addresses only). For normal volume, connect your own mailbox or add a OneMail mailbox. See [How do I get a free sending mailbox?](https://warmerly.com/docs/help/free-sending-mailbox)

## Common problems

**"Launch now" is greyed out or a check is failing.** Read the "Ready to launch?" list. The usual blockers are no leads added, no mailbox selected, or a merge tag in your emails that is not in your lead data.

**Launching is refused because of your active campaign limit.** Paused campaigns count towards it too. Archive one you no longer need, or upgrade. Drafts never count.

**The campaign is live but nothing went out.** Check the sending window and timezone first, then work through [A campaign is not sending](https://warmerly.com/docs/troubleshooting#a-campaign-is-not-sending).

## Related

- [How warmup works](https://warmerly.com/docs/how-warmup-works)
- [Troubleshooting](https://warmerly.com/docs/troubleshooting)
- [Campaigns API](https://warmerly.com/docs/campaigns)
- [Launching before warmup finishes](https://warmerly.com/docs/help/launch-before-warmup-finishes)
- [All help articles](https://warmerly.com/docs/help)

## More in Help centre

- [Use Warmerly with an API](https://warmerly.com/docs/help/use-the-api): Create a key under Settings > Platform API keys (Agency plan or its 7-day trial), send it as X-Api-Key, and…
- [Import leads from a CSV](https://warmerly.com/docs/help/import-leads-csv): Open a campaign's Audience tab, click Import leads, drop in your CSV, match the Email column (plus any…
- [Reconnect a mailbox](https://warmerly.com/docs/help/reconnect-mailbox): Warmerly could no longer sign in, usually after a password change or revoked access. Open the mailbox in…